The person you most want to find your website is the person who is
searching for you!

Why Use Search Engine Optimization(SEO)?

In 2007 Internet data firm comScore found that 60 percent of consumers
use the Web as the web to search local visitors.

If that doent convince you then perhaps this will:

In 62% of cases, people click on something they found on the first page of a search engine. People a getting fussier and who can blame them with all the junk on the net? four years before it was 48% and only 10% go beyond the third page (iProspect 2006 survey).

Do you help your opposition?

Imagine a customer looking for your business detaiis. Perhaps the ywant your address or phone number. If your add is on page 3 and the opposition is on page 1 it doesnt take gwenius to know the chances are your losing business.
If the yfind your page do they find the information they are searching for or a meaningless sub page? Or worse do they get to your site but are flashed with an ugly 404 error page?

Do SEO wrong and it woiill take hours and get you know where. Do it right and you provide your customer thesigns in the internet department store to the right place to meet their needs - you!
You message will be accurate, clear and simple and in front of the right people.

Good SEO helps searchers get where they want to go.