OK, so here are 5 ways to keep google happy in the SEO game.

1. Links! Google likes links! Especially links to websites that link back to you. Yep, Google likes reciprocal links. When your URL is found on another site Google assumes your popular and so Googlbot will check it more often. This will guarantee Google will have your data cached and up to date. It may not up your ranking, but you will be checked more often.

2. Fresh content is absolutely essential and make absolutely certain that the site looks fresh. Update at least once a month to keep Google happy. If you want visitors though update more? Updating too often isn’t too popular with Google either.

3. Keywords, keywords, keywords! Make sure you have carefully defined meta tags in your html as well as titles for your pages. Make sure your page titles include your main keywords and also give them a good meaningful keyword rich description. Say your website promotes psychic reseach“Research proving you can read my mind” rather than seeing “mind reading, research” etc. You want your title to tell the world what your page is about in the very few. A poor title means lost traffic.

4. Always add a footer to all your sub pages linking back to your main home page. It’s also good to have the link text read your site name too instead of “Home”. Search engines often exploit footers so use it to your advantage.

5. Tty to start paragraphs of text containing your primary keywords, especially on your homepage. This makes your website Google friendly increasing your chances of increased traffic. But be careful because spamming your own page with your primary keywords may result in your being penalized by Google.