BakerTweet from POKE on Vimeo

Can you be creative with Twiter? A small bakery in London has proved you can and make more money in the process. The Albion in Shoreditch, London is using the first BakerTweet device in its cafe. What's that? It’s a new way to engage customers and fellow tweeters as your goodies come out of the oven.

"BakerTweet is a way for busy bakers to tell the world that something hot and fresh has just come out of the oven. It’s as simple as turning the dial and hitting the button. All of the baker’s followers get a Twitter alert to tell them that it’s bun-time. Or bread time. Or whatever" write tweet reviewer Mr Tweet.

A great plug for the financial power of creativity.